The TAP Experience

Learn what makes Tim Allen Properties the #1 Real Estate entity on the Monterey Peninsula - 37 Years and counting.


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Action Plan / Marketing Strategy

A FULLY PERSONALIZED MARKETING PLAN - Plain and simple, we promise excellent service, the latest technology and strategies, creative marketing, and a hardworking aggressive approach to the representation and sale of your property.



Days/Weeks leading up to launch



0 - 30 Days



30 - 60 Days



60+ Days


(Days/Weeks leading up to launch)

Sneak peek “stories” on Instagram and Facebook.

Staging (if needed).

Professional Photography (Including drone and twilights if applicable).

Sneak peek eBlast to MCAR and our exclusive list of prospective buyers, investors, developers, billionaires, and top real estate professionals internationally.

Matterport 3D Tour (Virtual Walkthrough).

Custom website created with a unique domain purchased specifically for your property to maximize SEO (Search Engine Optimization).

Fact Sheet with Floor Plan and property specs.

20-page luxury eBook with full page photos and property features/highlights.

Digital eBook with SEO on

Sign Installation

Distribution to our exclusive Top Agent Network list of Global Luxury, International Luxury Alliance, and RealTrends Top 1000 agents.
Global Luxury - National Public Relations - Before your property is live, our national team of PR professionals will draft a press release and pitch your home to publications for potential features in international real estate and luxury living publications.


(0-30 Days)

MLS Launch - Once all marketing materials have been compiled and presentation is ready for public introduction, property is launched on MLS and immediately syndicated to over 700 websites, including Zillow, Trulia,,, Redfin, and many more.

Global Luxury Online syndication - Through our Global Luxury affiliation, your property will be syndicated to over 200 additional websites, including the Wall Street Journal, New York Times, Robb Report, and We are happy to provide a complete list of sites upon request.

Broker’s Tour - We will host a Brokers Caravan to showcase your property to all MCAR agents and mortgage lending companies.

eBlast Tour Dates to MCAR and our exclusive Buyers/Sellers/Investors lists.

Open Houses - If you choose to do so, we will host Open Houses to expose your property to the public. These open houses will be announced in the weekend local papers as well as online in an effort to attract an optimal turn out.

Social Media announcement and boosted post to targeted audience of Real Estate Brokers and Investors in Monterey County, San Jose, San Francisco, LA, Houston, and Dallas.

Google Search post - “Our “Google My Business” page periodically displays when people search for phrases like “Carmel/Pebble Beach Homes For Sale”.
Print Advertising Campaigns - Newspaper/Magazine Advertisements in the Carmel Pine Cone, Homes Magazine, and Palo Alto Daily Post.


(30-60 Days)

Special Event Campaigns - AT&T Pro-Am, Car Week/Concours De Elegance, US Open.

Tim Allen Properties Book - Inserted in every room of the Pebble Beach Lodge, the Inn at Spanish Bay, and Casa Palmero. It is because of our partnership with the Pebble Beach Company that we are the only realtor with this valuable marketing opportunity.

Tim Allen Properties Magazine - Inserted in over 15,000 copies of The Pine Cone during AT&T Pro Am and Car Week/Concours De Elegance.

Quarterly Publications: Carmel Magazine, Pebble Beach Magazine, Unique Homes.

Zillow Video Walkthrough - Zillow’s algorythm gives search priority to homes with a proprietary video filmed directly on their app.
Status Reports - We will provide you with Marketing Updates after 14 days of live promotion on MLS and periodically afterwards.


(60+ Days)

Recap and Plan - Assess showing feedback from agents/buyers to determine next steps.


$4 Billion
in local sales
in total sales 2020
Top 0.01%
of agents globally
#1 Agent
Northern California for Coldwell Banker
8 Dedicated
team members
37+ Years
of local experience
average engagement per social media post
monthly website visitors
website syndication partners

Press & Media

Our Testimonials

See why our clients love working with us


Happy Client

I found myself surprised that such a large, prestigious organization like Tim Allen would be so client-centric. From the amazing work of our real estate agent, Kim DiBenedetto, who spent a year and a half helping us find our f...
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David Avila

Liz Dini of TA Properties spent countless hours procuring and working with a long list of vendors in preparing our house and property for sale. She’s known and respected and a true expert in the local real estate market. Liz is...
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Marianna C.

We just completed the sale of our current home and purchased a new one, all under the expert guidance from the Tim Allen Properties Team. We have bought and sold many properties over the last 40 years and we both agree that th...
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Ken W

A big but pleasant change in one's life course necessitated the sale of one's home of 32 years. This is a seriously architected house and very special property. It took the original owner 5 years to sell this dream until I foun...
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We just purchased a second home in Pebble Beach and Tim Allen Properties made sure the whole experience went smoothly. Our agent Kim was great. She was very knowledgeable and extremely responsive, organized and on top of every ...
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Perry R.

Tim is a pro’s pro and his team—particularly Mark Lord and Brenna Gardner—is the tightest operation I’ve had the pleasure of working with, regardless of industry. Communication was always clear and supportive and their commitme...
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Diane O.

Tim’s Team is Top Tier … From listing and staging (Yes! They stage homes perfectly!) through respectful showings and negotiations, there’s no better team. List or buy your next Peninsula property with Tim Allen.
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Gretchen R.

Tim Allen's team were pure professionals in the way they assisted us throughout the sales of our home. Three members of the team, including Tim, came to our initial meeting and we were impressed with the services and expertise ...
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Jay H.

Liz Dini and the Allen Team were incredible to work with on our purchase of our Carmel home. I have been in commercial real estate for 38 years and they were as good as any team I have ever worked with in my career. Liz, Tim, B...
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Libby H

I cannot speak highly enough of Tim Allen and Kim DiBenedetto and all the team at Tim Allen Properties. They handled our estate sale with 3 co-trustees (one out of the country even) with friendliness, efficiency, and unfailing ...
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Andy Levitre

Tim Allen Properties is the gold standard. They made the transaction seamless and the entire team worked together to make this a smooth process from beginning to end. It is no wonder why they have been so successful for many ye...
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Ken Wilson

In my experience buying/selling my homes or rehabbing for profit, this is the most professional team I've worked with anywhere in the country. Liz at Tim Allen did an outstanding job. They got us more than I had hoped for and t...
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Craig & Karen

Tim, Marie, Brenna and Team, For the second time in about 12 months, it was a pleasure working with all of you and the Team. You have provided excellent guidance, terrific service, and timely communication that resulted in our...
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Joshua I

I highly recommend Tim and his team. Tim is a true market expert, owning property himself on the Peninsula. His relationships are strong across the industry and his team members (especially Marie and Brenna) are on top of all k...
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Sue Rosenstock

Wonderful experience! We were consistently impressed by the attentive, white-glove market analysis, full-service assistance with everything from repairs and staging to a long-distance move and a complicated closing. Our calls a...
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Jaroslava Cleary

Dear Tim and the team: I had a good feeling about you the first time I spoke with you. That feeling was realized. Thank you for all you and your team has done for us. You certainly have our highest praises. Thank you.
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Happy Client

The entire Tim Allen Team is incredible to work with. They handled everything professionally and made it very easy for us. We sold one house and bought another, all in a short period of time. Each team member is personable and ...
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Nina N

We just closed an escrow at Pebble Beach and it was only successful because of Tim Allen and his professionalism and expertise team. They work together like a seamless team making sure every detail was covered and masterfully g...
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Philip Daunt

Kim DiBenedetto and the other members of the Tim Allen Properties team did an amazing job marketing the property, providing valuable advice on how best to respond to offers that came in, and, once an offer was accepted, making ...
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Lynn Ehrhart

From the first phone call to the final email, Tim, Kim, Brenna, and all of the Tim Allen Team have provided the best possible experience to us as sellers. Their expertise, care, attention to detail, and really listening to us, ...
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Local Knowledge & Global Connections

With many decades of combined knowledge of the Monterey Peninsula, the Tim Allen Properties team looks forward to providing you with a real estate experience that is second to none. Please feel free to explore our website, and contact Tim or any one of the team members with any questions you may have.